Color that moves like it means it.
Botanical-first formulas, pigment-true payoff, and a shade wall built for every skin tone — this is what happens when a chemist and a colorist start a company together.
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Lips
Lipstick, gloss, and lip treatments mixed for real pigment payoff — never chalky, never thin.
Satin Bare Nerve
A your-lips-but-better rosy nude that never chalks or settles into lip lines.
Matte Bloodline
The one true red. Blue-based, opaque in one stroke, and comfortable enough to forget…
Gloss Static
A coral-red gloss with real shine and zero stick — reflective enough to read…
Eyes
Shadow, liner, and shimmer built to hold up through a 12-hour day without creasing into a lid.
Shimmer Afterimage
A warm gold foil that packs on in one swipe and doesn't fall by…
Matte Undertow
A deep teal matte with enough green in it to flatter every eye color.
Satin Static Charge
A violet satin that reads soft in daylight and electric under flash.
Face
Foundation, blush, and highlight formulated for skin, not just a swatch card under studio light.
Dewy Second Skin
A sheer-buildable foundation that finishes like skin, not a mask — 24 shades, one…
Satin Flush Line
A coral-flush cream blush you can pat on with two fingers.
Shimmer Glass Veil
A wet-look highlighter that catches light without catching on fine lines.
Skin
Serums and creams carrying the same six botanicals as the color line, because prep matters as much as pigment.
Gel Root Serum
The serum every color product in the line is formulated to sit on top…
Cream Cloud Cream
A barrier-repair moisturizer rich enough for winter, light enough for under makeup.
Mist Petal Mist
A rosewater setting mist that also works as a mid-day skin refresh.
Six botanicals, in almost everything we make
Not marketing garnish — each one solves a real formulation problem: slip, barrier repair, or pigment suspension. Scroll to trace the same six names across the whole line.
The Edit
This season's colorist picks — the shades our own team reaches for first.
Makeup should be honest about what's in it and unapologetic about how it looks. We formulate with plants first, test on nobody, and mix every shade to actually show up on skin.
“I spent a decade mixing custom lip colors backstage before I ever thought about starting a line. Chroma is every shade I couldn't find on a shelf.”
Naomi Ferreira
Founder & Colorist
Journal
Formulation notes, ingredient deep-dives, and how the shades actually get made.
Behind the color: mixing Bloodline
Our colorist mixed forty-one test batches of Bloodline before approving the final pigment load. Here's what that process actually looks…
How we built a shade wall for every undertone
Most foundation lines launch with 8 to 12 shades and call it inclusive. Second Skin launched with 24, mixed against…
Meet the six botanicals in every formula
Rosehip, shea, aloe, chamomile, jojoba, and rosewater show up across almost everything we make — not as marketing garnish, but…
The chemistry of a true red lipstick
Blue-based reds are notoriously hard to formulate without them turning purple on darker skin tones or orange on lighter ones.…
Why we test on skin, not animals
Every Chroma formula goes through human patch testing before it ever ships — never animal testing, at any stage, anywhere…
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Formulated in Brooklyn · Cruelty-free · Botanical-first